Welcome To World Fashion Festival
World Fashion Festival (WFF) honors the outstanding contribution and lifetime achievements of fashion icons across five continents that are dedicated to the advancement of the arts and sciences of fashion, to further creative leadership, artistic, technical and social achievement within the fashion industry.
As an internationally acclaimed event and network for trade and fashion professionals, the concept provides a forum for Middle East exposure and recognition, with a major role in contributing to the harmonious growth and development of the fashion industry, working towards the greater good of supporting relationships to keep the fashion industry sustainable and unprejudiced.
Bring the Traditional and Old Fashion Trends into the Modern Fashion Style!
WFF is expected to be revolutionary for 2018 in the fashion industry in the Middle East Region, creating a unique and direct bond between the world-wide designers and the high-end customers and buyers from this Region.
The aim of the WFF is to gather as many countries as possible under ONE PLATFORM, once a year in Dubai. The registered countries will be represented by outstanding designers with collections haute couture, pret-a-porter, bridal, fur and leather, reception and cocktail dresses, evening gowns, as well as brands of accessories (shoes, bags, hats, scarfs) and jewelries for kids, women and men.
All designers are invited to accept the challenge in creating an artwork based on a theme concept, besides their participating collections. The theme concept is seasonal and will only be disclosed to the registered designers who choose to accept the challenge.
All the designers and their outfit collections presented at the WFF will be assessed by a professional Jury composed of respected names in the industry (brands, national and international designers, opinion leaders, trendsetters, etc..). The award winners are selected based on pre-set criteria of outfits, functional and emotional aspects of the apparels, the degree of innovation, aesthetic qualities, choice of materials and fabric, realization techniques and other specific aspects.
The award winners are selected based on pre-set criteria of the outfits, functional and emotional aspects of the apparels, the degree of innovation, aesthetic qualities, choice of materials and fabric, realization techniques and other specific aspects. The competition Jury is composed of respected names in the fashion industry and notorious names in the Middle East Region, which includes designers, opinion leaders, trendsetters and more.
World Fashion Festival Awards present:
- TOP 3 BEST COLLECTIONS
- BEST DRESS:as a result of the Festival Challenge (applicable ONLY to the designers who accepted the Festival Challenge).
- BEST FEMALE MODEL / BEST MALE MODEL.
Hollywood is coming to Dubai
We have the honor to announce the festival’s image and HOST, H.E. Princess Rashel Pouri – Hollywood Image Maker. In her portfolio H.E. Princess Pouri has clients such as: Hillary Clinton, Jennifer Lopez, Vivica A. Fox, Halle Berry, Salma Hayek, etc. and it is important to mention that H.E. Princess Pouri was in charge of Hillary Clinton’s image during her presidency election campaign in 2016 for the United States of America.
World Fashion Festival is not only about fashion, it is an opportunity to align your business with a signature event.